A basketball referee almost gets lynched at a match in Brazil when his pea whistle breaks at a crucial point in a game. A real estate agent drops hot coffee over himself after the serviette wrapped around the cup by the barista slips off while he’s driving.
It all started as a casual conversation about a new book idea over coffee last March. Despite being self-published with no marketing budget, my first book, “The Rise of the Reluctant Innovator“, had gone down particularly well and I had been encouraged by how well it had been received, particularly in academia.
Last week I received my yearly mailing of Ashoka’s inspiring ‘Leading Social Entrepreneurs’ publication. It’s always fascinating flicking through the work and lives of some quite extraordinary individuals helping make their part of the world a better place.
One of the perks of my job is that I get to meet some of the most talented innovators and entrepreneurs from all over the world. I even get to mentor and support some of them. But they’re the exception, not the rule. Not everyone who sets out to make the world a better place is going to come up with a new, groundbreaking, innovative idea that achieves their goal.
Conventional wisdom among much of the investor community might have you believe that only projects borne out of teams have the potential to succeed. People that work alone are an awkward fit. Maybe they’re considered anti-social, giving a sign that they’re not able (or willing) to work with others? Or they’re considered too introvert?
Every couple of months, a new mobile app contest pops up, promising young people the resources, mentorship, and network to create a software product that will transform their communities and the world.
Eighteen months ago, “The Rise of the Reluctant Innovator” hit the shelves. The product of a combination of donations, crowdfunding, ten inspiring innovators, an editor with too much time on his hands, and an engaged publisher, the book was always something of an experiment.